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More than 39,000 pledges and a contest winner too.
April 15, 2014
By: Melissa Meisel
In 2013, the American Cleaning Institute (ACI) launched their KEY Pledge campaign, a program aimed at increasing education and awareness for safe handling and usage of single-load liquid laundry packets. Today, ACI announced that the program has garnered more than 39,000 pledges since launching 10 months ago for consumers to “Be the Key” to a safe laundry room and routine. This nationwide call-to-action secured support from all 50 states with the highest engagement from residents in California, ...
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